New workshop: CRM – from the philosophy to the usable system
The KeTu Academy is now offering a new workshop: the interactive presentation “CRM: sales success instead of data graveyard” is aimed at medium-sized companies which regard customer relationship management not only as a system, but also as a strategy and want to achieve competitive advantages as a result of this. Companies which plan to introduce a CRM system successfully. Companies which would like to optimise or develop their existing CRM system.
What does customer relationship management (CRM) mean?
What process levels does a CRM contain?
How are the relevant components of the CRM selected?
How is the software provider selected?
These and many other questions relating to the topic of CRM will be covered in the presentation – as always informatively, interactively and with a large amount of facts, information and criteria for decision-making to take away. Interested? There is further information here.
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